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TXD Manifesto Point #7: Experience Design Elevates Humanity, Improving Life, One Experience At A Time Thursday, August 30th, 2012
If you business is creating transformation as stated in point #6 of our TXD manifesto then it stands to reason that you are going to change humanity.
When you focus on the total experience of your business, you are changing your community, your team and business as a whole.
If you have talked about creating value for your community through philanthropy and haven’t made the leap yet, I would challenge you to make that part of your strategy very soon.
Your team, customers and community will thank you for it.
If you don’t have the Total Experience Design Manifesto yet, you can get it here.
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Tags: creating shared value, manifesto, TXD
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TXD Manifesto Point #6: Transformation Is The Ultimate Goal Of Experience Design Thursday, August 23rd, 2012
Often, when we talk about “experience” in business, the only thought is how to make customer experiences better and memorable. That is an extremely limiting mindset. Organizations that truly understand TXD are not only looking to improve upon what they already do but they also aim to
re-define how it is done.
TXD is about innovation, change, and creative destruction (out with the old,
in with the better).
This is where TXD looks to the future, to what could be and should be, not just
to what is. Innovating on a delivered experience includes innovating on the experience of using your product or service. The “experience” part of the equation is your gauge, a dipstick to measure progress and development. If you are not improving life, delivering the appropriate experience, your “progress” may not be so beneficial.
The best innovations tend to be revolutionary in their experience delivery, transforming society and how we do things.
Think iPod or Google, revolutionary products and ideas that deliver revolutionary experiences, a new way to shop for and manage music or a better simpler search. These companies continue to deliver transformation.
Listen to this week’s podcast as we talk about what that looks like in your business.
Also, if you don’t have it yet, you can get the Total Experience Design Manifesto here.
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Tags: manifesto, transformation, TXD
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Experience Design Affects All Aspects Of An Organization….-Manifesto Point #5
Thursday, March 29th, 2012
From Finance to Philanthropy, Are All The Areas Of Your Business Committed To The Experience?
From Finance to Philanthropy, Are All The Areas Of Your Business Committed To The Experience?In point #1 of the Total Experience Design Manifesto you learned that everyone creates an experience whether they know it or not. Point #5 expands on that idea and gives some specific areas where this point is represented.
If you still don’t have the manifesto, you can get it here.
Listen to today’s podcast and make sure you leave us your thoughts.
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Tags: client experience, manifesto, organization, TXD
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Internal Culture Is The Caretaker Of The External Experience- Manifesto Point #4
Thursday, March 15th, 2012
Does Your Internal Culture Align With Your External Voice?
Does Your Internal Culture Align With Your External Voice?If you have ever tried to brand your business, the whole concept of what a brand is and how it looks for your business can seem confusing and in some cases ridiculous.
Branding in some cases feels like the girl in high school who doesn’t get enough attention so has to act outrageously to get the attention that they so crave.
We argue that branding starts with how you handle your business and the experience you deliver goes hand in hand with that.
Before you can give an outstanding client experience, you have to have the internal culture in place to support it.
That’s what point #4 of our Manifesto on Total Experience Design covers.
Today’s podcast deals with how you can do that effectively for your business.
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Tags: client experience, employee relations, internal culture, manifesto, TXD
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Experience Springs Forth From The Core Purpose Of The Organization- Manifesto Point #3
Wednesday, February 29th, 2012
Your Organization Has A Purpose, Are You Committed To It?
Your Organization Has A Purpose, Are You Committed To It?Moving beyond the corporate buzzwords of mission, vision and values lies a powerful tool that can’t be underestimated for your business.
Businesses that have a defined mission and a shared commitment to that mission. This is not only important for you and your team but is also important to your customers. They want to know that you are in alignment with their values and beliefs as well.
Take a minute to assess your organizations mission and ask yourself how clear it is. Also, determine how committed your team is to your mission as well.
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Tags: client experience, manifesto, Mission, podcast, TXD, values, Vision
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Focusing On Delivered Experience Will Have More Impact On A Business…Manifesto Point #2
Wednesday, February 15th, 2012
Focusing On Delivered Experience Will Have More Impact On A Business…Manifesto Point #2
Focusing On Delivered Experience Will Have More Impact On A Business…Manifesto Point #2How good are you are focusing on important areas in your business? If you’re going to put your focus somewhere, then make sure that it is on the experience that you deliver.
By focusing on the delivered experience, you are really focusing on all of the different systems and processes that go into putting that together. Business owners who focus on the experience have more satisfied clients and employees.
This episode focuses on the Total Experience Design Manifesto Point #2.
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Tags: business impact, client experience, manifesto, podcast, TXD
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Everyone Delivers An Experience Whether They Know It Or Not- Manifesto Point #1
Wednesday, February 1st, 2012


This week the My Business World podcast dives into the Total Experience Design Manifesto. Today’s episode focuses specifically on point number one.
We will focus on the one point that business owners seem to neglect with regards to the experience that they are generating. Specifically, business owners have a bad habit of taking their experience for granted and not being intentional with how the team is interacting with that experience.
Who’s responsible for creating the experience on your team? Everyone.
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Tags: client experience, manifesto, TXD
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